Financial Services Wealth
Swiss Wealth Management Platform
Pilotage Group
Pilotage Group operates as a Swiss-based, SEC-registered wealth and capital management platform serving American citizens living abroad and US residents with offshore investments—a specialized niche requiring expertise in cross-border tax regulations, multi-jurisdiction compliance, and international asset coordination. Founded in 2009, the firm offers two distinct service lines: Pilotage Private Wealth for high-net-worth families requiring wealth protection and intergenerational transfer strategies, and Pilotage Private Office for privately-held organizations needing capital advisory, business structuring, and investment banking services.
Braunsberger Media developed a Squarespace website and newsletter template that communicated sophisticated financial expertise while remaining accessible to international clients, using clean design that reflected Swiss precision without appearing intimidating. The site architecture separated private wealth services from private office capabilities, with content addressing specific cross-border pain points: tax domicile transitions, FATCA compliance, third-party manager coordination, and privacy protection under Swiss data standards. The newsletter template provided a vehicle for market analysis and regulatory updates that reinforced positioning as strategic advisors rather than product distributors. The result was a digital presence that positioned Pilotage Group as the Swiss wealth manager specializing in American tax complexity and the comprehensive coordination required when clients' financial lives span multiple countries, currencies, and regulatory regimes.
Landing Pages Service Overview
Our Workflow
Phase 1
Designing the full website based on the agreed written site structure. If there’s no existing copy, I will fill the pages with placeholder text and provide professional, customized stock images where required. Additionally, we can handle copywriting tasks upon request.
Phase 2
Discuss the website draft and your comments during dedicated feedback calls. This phase includes fine-tuning the design based on your input and optimizing key areas, mobile responsiveness, SEO titles and descriptions, and the social images (Page Settings).
Phase 3
You stay in control: Once the website design is in its final stage, I’ll conduct a personalized training session for you or your team to show you how to manage the site. Optional: If you’re too busy to handle content management tasks on your own, we can step in to assist with any content updates or adjustments as needed.
Phase 4
The website is ready to go live: We’ll handle publishing the website with your domain, transitioning between Squarespace accounts if necessary, and submitting it directly to Google for accelerated indexing.